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Online Travel Agency. Allows users to book hotel rooms, flights, train tickets, etc. These sites may be focused on travel reviews, trip fares, or both. Examples include Expedia and Booking.com.

HSMAI Academy
Alternative Meanings:
  • OTA
    Online travel agency (OTA) that allows users to book hotel rooms, flights, train tickets, etc. These sites may be focused on travel reviews, trip fares or both. Examples include Expedia and Booking.com. Source: HSMAI CHDM Study Guide
  • OTA
    Online Travel Agencies - allow consumers to research and book their own travel through the use of travel Web sites such as Expedia and Orbitz.
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