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Define Press Kit

A press kit, also known as a media kit, is a page on your website that contains resources and information for reporters and publishers. The best press kits make it really easy for reporters to quickly learn about the product and brand, and access photos and marketing materials they can use.

By providing a press kit, you’re saying, “Hey, we love press, here’s everything you need to put your story together as well as how to reach us.”

Source: Spotify

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