Certified Revenue Management Executive (CRME)
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Benefits of Certifications
The hotel Certification in Revenue Management (CRME) designation is recognition that you are:
- A professional in the field of hotel revenue management and clearly conversant with its intricacies and importance
- Competent to develop an infrastructure to support revenue management within the framework of an organization
- Able to maximise revenue opportunities and optimize profits by managing revenue
- Capable of making informed decisions to accept or reject pieces of business to meet overall organisational goals
- Proficient at the art and science of revenue management
The CRME designation is recognition that you are:
• A professional in the field of revenue management and clearly conversant with its intricacies and importance
• Competent to develop an infrastructure to support revenue management within the framework of an organization
• Able to maximize revenue opportunities and optimize profits by managing revenue
• Capable of making informed decisions to accept or reject pieces of business to meet overall organizational goals
• Proficient at the art and science of revenue management
HSMAI has been certifying experienced revenue managers since 2007.
This certification program was developed by the HSMAI Revenue Management Advisory Board and has been updated multiple times by experienced revenue leaders in Europe, North America and Asia Pacific.
HSMAI Members: US$450
Special offer for Asia Pacific residents:
BONUS! 1 year HSMAI Membership free!
How to get Certified in Hotel Revenue Management
Apply to be accepted into the Certification process by completing a form about your experience
Once your application is accepted by HSMAI, then you'll need to pay for the certification
Once your application has been approved and payment is received, you will receive a digital copy of the study guide, The Evolving Dynamics of Revenue Management.
Once you feel ready to take the exam, advise HSMAI and we will enrol you in the online exam.
Get your Certification!
Once you pass the exam, you will recieve your certification and will be able to use the CRME letters after your name.
The CRME certification program is a two-part process in which you must complete the CRME application to demonstrate your eligibility (minimum points: 50), and then pass an online exam covering the functions performed in revenue management. CRME applications may be sent to HSMAI Academy any time throughout the year. Once approved, you may take the online exam at a time of your choosing, as long as it is within twelve (12) months of having your application approved.
Your application will be assessed on a points basis according to your work profile. The items assessed are:
- Professional Experience
- On-the-Job Responsibilities
- Membership in an Industry Organization
- Leadership in an Industry Organization
- Authoring Published Articles
- Speaking at Industry Programs/Meetings
- Higher Education Coursework
- Non-Academic Coursework
- Other Certifications
Download the application form to apply.
Once your application has been approved and payment is received, you will receive a digital copy of the study guide, The Evolving Dynamics of Revenue Management: A Comprehensive Revenue Optimization Road Map for Hotel Owners, Operators and Practitioners.
This HSMAI Foundation publication, The Evolving Dynamics of Revenue Management: A Comprehensive Revenue Optimization Road Map for Hotel Owners, Operators and Practitioners, brings you and your property the very latest information on understanding the market, market segmentation, forecasting, revenue strategy, pricing, inventory control strategies, and performance analysis. Included are a plethora of case studies to help you optimize revenue at all levels.
Revenue Management has continued to grow as a science and an art over the past several years in many industries, and especially in the hospitality industry. On the most fundamental level, the basis for success is to have the right revenue management organization in place to support the revenue strategy. A solid understanding of revenue management is critical throughout an organization, from top to bottom. This HSMAI Foundation publication brings you and your property the very latest information on understanding the market, market segmentation, forecasting, revenue strategy, pricing, inventory control strategies, and performance analysis. Included are a plethora of case studies to help you optimize revenue at all levels. The publishing partner for “The Evolving Dynamics of Revenue Management: A Comprehensive Revenue Optimization Road Map for Hotel Owners, Operators and Practitioners” is STR.
Questions about any of our certifications can be directed to:
CRMEs are required to renew their certification every three years.
To be recertified, CRMEs must earn a minimum amount of points on the recertification application there is no exam required. All points claimed must have been earned within the past three years, since the date of initial CRME certification or last renewal. Therefore it is important that you keep track of all your activities each year even after receiving the CRME.
Certifications expire on December 31, three years from the year a person originally certified (e.g., if you certified in 2017, regardless of which month of the year, your certification is due for renewal by December 31, 2020).
Recertification notices are sent as a courtesy in the first quarter of the year in which you are due for renewal, and additional reminders are sent throughout the year. With that notice, CRMEs receive information regarding the recertification process and instructions to access the recertification application form and guidelines.
|Fee in USD HSMAI Members||Fee in USD HSMAI Non-Members|
|CRME Re-Certification Fee – by October 15||$150||$200|
|Late Re-Certification Fee – After October 15 and Before December 31||$200||$250|
|Lapse Re-Certification – by December 31 of the year following recertification year||$300||$350|
Here is an explanation of the difference between the training course and the certification.
The “Certificate of Revenue Management (Hospitality) is a 10-course online program for people in the hotel industry with less than 3 years’ experience in a revenue role, or for hoteliers new to the Revenue function. Participants receive the Certificate in Revenue Management (Hospitality) from HSMAI. The cost is US$350 for Members and US$500 for non-members. You will have access to all 10-courses for 12 months from your enrolment date so you can revisit sections of the course whenever you need to.
The CRME is a Certification meaning that HSMAI is Certifying that you are an experienced Revenue Manager capable of performing the set of functions that the global HSMAI Revenue Advisory Board have set out as being the standard for Revenue Managers. You also need experience managing revenue to qualify. So, it’s a combination of your work experience and a study guide with an online exam you need to pass to gain the Certified Revenue Management Executive (CRME) Status.
If you still can’t decide, please feel free to contact Kathleen Tindall at firstname.lastname@example.org.