COMMERCIAL MANAGEMENT

ONLINE COURSES

HSMAI training courses help Hoteliers expand skills

HSMAI offers short, online courses in several disciplines, including sales, revenue management, and digital marketing.

COURSE PRICING

Standard Courses from US$55 per person

Executive Courses from US$65 per person

10-Course Certificate programs from US$400 per person

For groups of 10 or more, bulk discounts are available. Contact HSMAI Academy for details.

Online Courses for Hoteliers

Tip! Tap on each Course name to view more details or to EnrolEXECUTIVE COURSES

STANDARD COURSES Learn More / Enrol Who should enrol?
Introduction to Hospitality Revenue Management Revenue, Sales, Commercial, GMs, Digital
Understanding your Guests’ path to booking Revenue, Sales, Commercial, GMs, Digital, Marketing
Understanding the Accommodation Market Revenue, Sales, Commercial, GMs, Digital, Marketing
Market Segmentation in Hospitality Revenue, Sales, Commercial, GMs, Digital, Marketing
Accommodation Distribution Revenue, Sales, Commercial, GMs, Digital, Marketing
Forecasting for Accommodation Suppliers Revenue
Revenue Strategy for Accommodation Suppliers Revenue
Pricing Rooms for Accommodation Suppliers Revenue
Getting Started with Hospitality Business Intelligence Revenue
Revenue Management Roles, Structure & Culture in the Hotel Industry Revenue, Commercial
Introduction to Hotel Digital Marketing Revenue, Digital, Marketing, GM’s. Commercial, Sales
Owned Media: SEO for Hospitality Digital, Marketing
Owned Media: Content Digital, Marketing
Owned Media: Email Marketing, CRM & Loyalty Digital, Marketing
EXECUTIVE COURSES Learn More / Enrol Who should enrol?
Managing the Hospitality Revenue Function Revenue & Commercial Directors & GM’s
Recruiting & Retaining Hospitality Revenue people Revenue & Commercial Directors & GM’s
General Managers Guide to working with hotel Owners: A Commercial perspective Revenue & Commercial Directors & GM’s
How to develop your Hotel SWOT Analysis All
Competitive Price Analysis    (How much to charge for your rooms) All
Recruiting and Retaining Hospitality Salespeople GMs and Regional Directors of Sales or Commercial.  Anyone who manages salespeople in hospitality.

ONLINE COURSES FROM OUR PARTNERS

COURSES FROM OUR PARTNERS Learn More / Enrol Who should enrol?
Navigating Metasearch US$149 Revenue, Digital & Commercial Directors & GM’s

Certificate in Revenue Management (Hospitality)

Online Education for Hotel Managers

Certificate in Digital Marketing (Hospitality)

Certificate in Sales (Hospitality) – Launching in late 2021

CERTIFICATE PROGRAMS FOR HOTELS

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Online Courses
Contact Us

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