Define Terms in Hospitality – Glossary

If you’re looking for definitions of terms and acronyms used in the Hotel and hospitality industry, you can find them here on the HSMAI Academy website:



I can’t login to my courses

3rd May 2021

If you’re enrolled in HSMAI Online courses and were enrolled before 1st May 2021, you’ll still find your courses at this link:

For those who were enrolled on/after 1st May 2021, the new link is:



About HSMAI online courses

More information on the way our online courses work can be found at:

Do online courses earn points towards my CRME/CHDM?

Professional Development points

HSMAI runs Certification programs for Revenue Management (CRME), Digital Marketing (CHDM) and Business Acumen (CHBA).  Part of the certification application process is to prove that you have experience in the discipline and have previous learning.  Any courses you do will contribute to the points you need to be successful.

When you enrol in the HSMAI Academy online courses, you may claim points for the actual clock time of qualifying professional development coursework up to 8 credits per day. For example, 1½ hours of qualifying education equals 1.5 CRME or CHDM credits.  It must also meet the guidelines below.

Acceptable professional development education include conferences, workshops, seminars, or classes offered by:

  • Brands or management companies
  • Other hospitality industry-specific organizations (e.g., HEDNA, HFTP)
  • Other revenue management education providers (e.g., Google, TripAdvisor, service providers)

HSMAI Tick symbol


Earn 1-2 continuing education credits for each online course you study from the HSMAI Academy.



Go to:

Online courses catalogue

Certificate of Revenue Management (Hospitality)

Certificate of Digital Marketing (Hospitality)


How do I login to HSMAI Online Courses

Are you looking for how to access the HSMAI online courses?  If you have already enrolled, you can access the courses here.

If you haven’t enrolled, please check out our range of training courses here.


Difference between Certification & the Certificate in Revenue Management?

Here is an explanation of the difference between the training course and the certification.


The “Certificate of Revenue Management (Hospitality) is a 10-course online program for people in the hotel industry with less than 3 years experience in a revenue role, or for hoteliers new to the Revenue function. Participants receive the Certificate in Revenue Management (Hospitality) from HSMAI.  The cost is US$350 for Members and US$500 for non-members.  You will have access to all 10-courses for 12 months from your enrolment date so you can revisit sections of the course whenever you need to.


The CRME is a Certification meaning that HSMAI is Certifying that you are an experienced Revenue Manager capable of performing the set of functions that the global HSMAI Revenue Advisory Board has set out as being the standard for Revenue Managers.  You also need experience managing revenue to qualify. So, it’s a combination of your work experience and a study guide with an online exam you need to pass to gain the Certified Revenue Management Executive (CRME) Status.

If you still can’t decide, please feel free to contact us at HSMAI Academy

Earn your credentials with HSMAI Academy for hoteliers

Are HSMAI courses only provided in English? Translation available

If you are enrolled in any HSMAI Academy Online Courses, you’ll see that everything is in English.  If you are able to access the Google Chrome browser and upload Google Translate, then the pages in the course can be translated to most languages for you.  You won’t need to take any action on every page, you just set it u once and the content will be automatically translated as you move through the courses.

Hotel training for people from every country and language

We put together some instructions to show how to do this.

This function won’t translate any text embedded within images but it will translate the text in the courses which will help you understand the text easily.

Steps to add the Chrome Browser Web App to make completing English Courses much easier:

  1. Open Chrome Browser (you can also use Internet Explorer, Safari etc)
  2. Go to the top right of your screen and click on the menu
  3. Select Settings
  4. Select Extensions and go to Chrome Web Store
  5. Search for Google Translate and add it to the browser toolbar
  6.  When you are in the online courses, you can select the language you want to translate to
  7. The video on this page shows how the function will work and automatically translate each page in the online courses.




Translating Online courses for hotelsLanguage translation for online courses

I didn’t get my login details for HSMAI Online courses?

Are you waiting for your login and password for the HSMAI Academy online courses?  If you have already enrolled and paid for your course, you should have received an email from with your login and password details.  This is an automated email and will often end up in your Junk folder so please check there first.  If you haven’t received the email, follow these instructions:

Recover your password

Go to this link and enter your email address – this will result in a new email being sent to you.

These emails are individual so shouldn’t end up in the Junk Mail folder.  Then, once you have your password email, go through the process to set up your password.

Access the courses

Lastly, to access the course, please use this link and use the email address you enrolled with to sign in:


I’ve forgotten my password?

Have you lost your password to the HSMAI Online Hotel courses? Please follow these instructions:

  1. Then, once you have your password email, go through the process to set up your password.
  2. Lastly, to access the course, please use this link and use the email address you enrolled with to sign in:

Contact Us

Send us an email for any queries you have about HSMAI Academy and we'll get back to you as soon as possible.