How to Develop your Hotel SWOT Analysis

$55.00 $65.00

You will Learn:

* How to complete a SWOT Analysis for your hotel

* Knowledge of how to develop an analysis specifically for an accommodation business, what tools and information to use, and how you can apply the SWOT to improve your business.

This course forms part of a program to earn a Certificate in Digital Marketing (Hospitality) or a Certificate in Business Acumen (Hospitality). You can either study the full Certificate program or just take individual courses to update your skills.

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Description

Overview: This short online course will provide hoteliers with a step-by-step guide to developing an analysis of their property.  Outcomes:
You will learn
  • What is a SWOT analysis and why use it
  • How to develop a SWOT Analysis
  • Definitions Strengths, Weaknesses, Opportunities and Threats in the context of a SWOT analysis
  • Where to find information
  • Examples of how to score your resulting SWOT element to determine your priorities

This course forms part of a program to earn a Certificate in Digital Marketing (Hospitality) or a Certificate in Business Acumen (Hospitality). You can either study the full Certificate program or just take individual courses to update your skills.