Biography: Holly Zoba has 15 years of experience in hotel Sales and Marketing, with Hospitality Partners and the Aurora Foundation, both in property level and corporate roles.  She has also spent the last 10 years in hotel training and development as the SVP of Signature Worldwide and now as the architect of Influencer Sales Training.

Recently she received a certification as a full stack web developer, MERN stack, and has contributed to the development of several web applications.  Her company, Scout Simply, provides digital sales training through her Influencer Sales program as well as sales and marketing employee development through education, coaching, consulting and audits.  Holly is a frequent speaker at industry conferences and has also authored multiple articles in industry publications.